• We are running extensive advertising campaigns in leading trade publications such as Flight International, Airline Business and Orient Aviation, all of which have high circulation figures throughout the region.
• Since in Summer 2008, we have been on an aggressive region-wide PR campaign, talking to the region's movers and shakers.
• We are exercising our extensive contact databases that have been compiled over 25 years of running Asian Aerospace events.
• We are offering exhibitors exceptional opportunities to explore business prospects by offering complimentary invitations to current and prospective customers and giving them the opportunity to nominate senior airline executives for membership of the Airline Business Club, an exclusive lounge facility.
• We are working closely with our supporters from Hong Kong Special Administrative Region (HKSAR) like the Airport Authority, the Civil Aviation Department, the Hong Kong Tourism Board, the Economic Development and Labour Bureau and InvestHK, to invite their key regional and global contacts to the show.
• We are working with Cathay Pacific, Hong Kong’s main airline, and other Hong Kong operators, will ensure all of their key personnel can visit the show.
• We are working closely with the Civil Aviation Administration of China (CAAC) to ensure China's top 200 aviation executives receive official invites to the event. Many will be encouraged to attend as part of their international development programme.
• The congress itself will attract top aviation and aerospace officials from right across Asia Pacific and beyond. Organised by the Flight roup the congress will be a gathering of key figures in Asian aviation and an important networking and educational platform.
• We‘ve been running a telemarketing campaign since early 2007 to track development in commercial aerospace organizations and ensure our invites are targeted at the right people.
• We are encouraging early visitor registration via the show web site,
  With Aircraft Interiors Expo Asia 2009 happening at the same time, even more commercial aviation buyers will be attracted to this joint event
   

Asian Aerospace 2009: First Roadshow Stop - Zhuhai
Engaging China's robust civil aviation industry, Asian Aerospace kicks off its extensive road show campaign around the country with a giant step in Zhuhai.

Asian Aerospace launched its large-scale China road show campaign last week by hosting a customer appreciation dinner at the Holiday Inn Zhuhai on November 5, leveraging the presence of industry stakeholders at the Zhuhai Airshow. The function was preceded by a series of high-level meetings with various key industry players including bellwether customers to further build and strengthen key relationships and support for the world's leading civil aviation event to be presented next year in Hong Kong in September 2009.

Over 70 industry players from China and beyond, attended the function including Mr Anthony Tam - Assistant Director-General (Airport Standards) of the Hong Kong Civil Aviation Department, Mr Wang Weibin - Director of China Air Transport Association (CATA), Professor Tian BaoHua - President of the China Aviation Management Institute of China (CAMIC), a division of CAAC, Mr Wang Wei - Vice Managing Director of Air China's Business Jet Company and Mr Dieter Hilzinger from Becker Avionics.

Professor Tian provided an informative briefing on the future prospects and emerging trends of the civil aviation industry in China including the business aviation sector. The presentation demonstrated clearly China will be the fastest growing commercial aerospace and civil aviation market in the world, despite the bleak economic outlook in most parts of the world arising from the financial crisis. Professor Tian's presentation can be downloaded here.

As part of the wider marketing campaign to promote Asian Aerospace in China, the Asian Aerospace road show program is part of the extensive suite of new and exciting marketing initiatives to bridge 'east and west' and suppliers with buyers, specifiers and recommenders, by delivering cutting-edge industry and market knowledge.